Jumpstart includes 2 weeks of Slack/email support. Booster and Architect plans include ongoing support, regular reviews, and strategic sessions based on your tier.
Absolutely. We operate under strict data privacy standards. All data extracted via AMC is event-level but anonymized, and we use only secure, Amazon-approved processes to access and handle it.
Yes. You always retain full control and visibility. We work collaboratively — either by sending you exact targeting instructions or, in higher-tier plans, handling ad setup via your permissions.
No. We operate on a month-to-month basis. You can start with a low-risk Jumpstart plan and upgrade only if you find value.
We offer three tiers:• Jumpstart ($500 one-time or monthly): Audience segments + SP targeting recommendations• Booster ($1,500/month): Multichannel strategy, SB/SD audiences, testing framework• Architect ($4,000+/month): Custom audience models, execution, reporting, full campaign support
It depends on your package. Our entry-level plan (Jumpstart) is purely consultative — we deliver insights and audience segments, and you launch them. Our premium package (Audience Architect) includes full hands-on execution, A/B testing, and audience optimization.
Keyword targeting is intent-based but reactive. AMC audience segments are based on shopper behavior, product engagement, purchase paths, and NTB signals — which gives you strategic targeting options before a shopper even types a keyword. It’s targeting based on the full funnel, not just search terms.
Once we onboard you, most clients receive their first set of AMC audience segments within 7 business days. For higher-tier packages that include strategy sessions or execution, we map out a launch timeline tailored to your account.
We extract high-performance audience segments from Amazon Marketing Cloud (AMC) — such as lookalikes of your best customers, high-intent keyword searchers, and new-to-brand buyers — and deliver those directly into your Sponsored Ads (SP, SB, SD) campaigns. You receive a precise audience-targeting blueprint, along with optional strategy and execution depending on your selected package.
You’ll need to grant access to your Amazon Ads account (via API or user permissions), so we can pull the event-level data required by AMC. If you’re working with an agency or adtech tool, we can coordinate with them as well.